Hi, I’m Mallory

Helping wineries transform marketing overwhelm into focused growth strategies

I support wine brands and small businesses with marketing & communications strategies.
Get your message to the people who are waiting to hear it.

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It’s my mission for you to come away with:

  • Simple and creative solutions that solve key problems and drive you toward your goals.

  • Engaging copy and effective strategies that communicate your brand personality in a way that moves your audience to action.

  • Less stress and overwhelm so you can spend more time doing what you love—running your business (or living your life).

SERVICES

Transform your winery's marketing with these core services that build on each other. Or contact me and let’s discover how I can support your winery’s exact needs.

BRAND NARRATIVE DEVELOPMENT

(Develop your foundation)

In a sea of wineries, is your story getting lost?

With over 10 years of connecting wine brands to consumers, plus the expertise of our veteran wine writer (who's written for renown publications worldwide), we’ll help you refine your unique messaging.

Turn today’s wine drinkers into your most loyal customers.

DTC BRAND & MARKETING STRATEGY

(Setting you up for sustainable success)

The wine market is shifting, and yesterday's tactics aren't working anymore.

Transform exhausting marketing efforts into focused strategies that work with your resources, not against them. Get marketing that actually drives growth.

And get back to doing what you love.

I also offer ongoing consulting support, custom staff training, and services tailored to your needs.

I’m only an email away. Let’s discuss your biz and how I can support you!

WHAT PEOPLE ARE SAYING

Mallory is extremely easy to work with and she has her finger on the pulse when it comes to marketing and social media. Since Mallory started helping me with marketing, she has created regular email campaigns which have helped me connect with my wine club members and folks on my email list. My emails’ open and click rate have gone up and direct sales have gone up significantly. Plus now I have more time for all the other things I have to do!

— Olga, Teutonic Wine Co., Portland, OR

Social media seemed so overwhelming to me and I didn't understand how it worked. Mallory helped us get clear on our target audience and our voice. She worked with us to help us determine different ways we could market on Instagram that resonated with our strengths and our brand. By the end of six weeks we had a clear path forward for using IG in various ways that I would never have thought of, as well as technical tools for planning, editing and posting that make it much more manageable. I am so glad I did her program.

— Helen, Centered Healing, Portland, OR

After my sessions with Mallory I had a new perspective on how to best communicate what I am selling to my clients. She helped me see more clearly that my business' appeal was in the positive emotional shift as the end result of my services rather than just the service itself. I appreciated this new perspective and began advertising with this in mind. I also gained a lot of specific knowledge on boosting our SEO and felt more confident about making website improvements myself!

— Emily, Design consultant, Portland, OR

Your brand is 100% unique.

As a marketer who’s worked with dozens of small-business owners (and as a small-business owner and entrepreneur myself!), I appreciate that every brand is different. Every audience is different. Every solution is different. (This is actually one of my favorite things about this job!)

You deserve more than a one-size-fits-all approach. 

No marketing templates from Google or copy culled from ChatGPT. Instead, I take the time to ask you questions, listen to your problems and pain points, and truly understand you and your brand. I meet you where you’re at, providing unique strategies that will set you up for long-term success.

Whether you want to chat about working together or just want to say ‘hey.’

I’d love to hear from you.

mallory@mallorysmith.co